I have experience of trading online on etrade.com (US equities and options).
Our Indian brokers like ICICIdirect, HDFCsec or sharekhan are all using same websites and softwares that they were using 10 years ago. For example ICICIdirect's site has not changed at all since April, 2000 when they launched online broking services. They are as unreliable today as they were 10 years ago. HDFC securities site it appears has been designed by some 16 year old. It is not that these companies don't have money to invest in technology or the right technoligy is not available in India. These brokerages are all making good money and there are enough software companies like Infosys and TCS in India to take care of designing tech platform for these brokers.
On the other hand USA based online brokers are miles and ages ahead of us when it comes to technology. When you use their sites and software, you realize in a moment that they have invested good money on technology and systems.
Basically there is no comparison between etrade.com and IB on one hand and ICICIdirect and HDFCsec on the other hand. Even if IB is charging significantly higher brokerage, I believe they are still worth it.
Believe me, a few more such brokers actively marketing their services in India can force a lot of lethargic Indian brokers to move from 1990s to 21st century.
Our Indian brokers like ICICIdirect, HDFCsec or sharekhan are all using same websites and softwares that they were using 10 years ago. For example ICICIdirect's site has not changed at all since April, 2000 when they launched online broking services. They are as unreliable today as they were 10 years ago. HDFC securities site it appears has been designed by some 16 year old. It is not that these companies don't have money to invest in technology or the right technoligy is not available in India. These brokerages are all making good money and there are enough software companies like Infosys and TCS in India to take care of designing tech platform for these brokers.
On the other hand USA based online brokers are miles and ages ahead of us when it comes to technology. When you use their sites and software, you realize in a moment that they have invested good money on technology and systems.
Basically there is no comparison between etrade.com and IB on one hand and ICICIdirect and HDFCsec on the other hand. Even if IB is charging significantly higher brokerage, I believe they are still worth it.
Believe me, a few more such brokers actively marketing their services in India can force a lot of lethargic Indian brokers to move from 1990s to 21st century.